Great facts for the street

[MediaSalesPro]

This NAA publication offers a quick, but detailed look at newspapers. It is designed to provide easy access to the facts and statistics that define a changing industry.

You’ll find information on topics including: advertising, audience, readership, circulation, single copy sales, new media, newsprint and recycling. It also provides some facts and background on newspapers.

See the link at http://www.naa.org/thesource/

[db7]

Great site to offer ad agencies. In these days of media mix re-evaluation, agencies need current resources that justify newspaper advertising to more clients.